Patriot Energy Brokers
a new home for a veteran-owned Texas brokerage.
A custom WordPress build, a brand-new 11-article Education Hub, and a fully reinstated Google Business Profile — delivered in four weeks for a PUCT-licensed energy broker serving deregulated markets across Texas.
Client
Patriot Energy Brokers
Industry
Energy & Utilities
Timeline
≈ 4 weeks, kickoff → launch
Year
2026
Before & After
From a template that didn't earn trust to a site that does.
The existing GoDaddy site read as a placeholder — generic typography, flat hierarchy, and no clear case for choosing Mike over a marketplace. The new site leads with credibility, his story, and a clear path for both homeowners and businesses.
GoDaddy template, single column
Logo + phone number above a centered intro, one red panel of process copy, and a basic contact form. No story, no education, no proof of expertise.
Custom WordPress on Divi 5
Editorial hero with the value prop up front, a 3-step process, residential vs commercial paths, Mike's story, a structured intake form, and an Education Hub linked from the nav.
The Client
A veteran-owned brokerage with a clear story to tell.
Patriot Energy Brokers is a veteran-owned Texas energy brokerage helping residential and commercial customers navigate deregulated energy choices. The company holds a PUCT broker license and serves customers across the state.
Founded by Mike Garcia after decades inside the oil and gas industry — first in the U.S. Navy, then in service and drilling operations across Texas — the business exists to translate a confusing market into clear decisions for the people Mike grew up around.
Not an algorithm. A person who's been in the energy industry for nearly 30 years.
The Challenge
A real business hidden behind a template.
Mike came to Prismhaus with an existing GoDaddy site and a logo — but the site wasn't doing justice to the professionalism and credibility of his business. It didn't reflect the trust and expertise his clients needed to see before making an energy decision.
He also had no Google Business Profile presence (the existing profile had been suspended) and no content strategy to help customers understand their options.
The goals were clear:
- Build a site that looked and felt like a legitimate, established business.
- Create an educational resource that positioned Mike as an authority in the energy space.
- Get Patriot Energy Brokers visible in local search.
Brand System
Refining the existing identity into a full visual system.
Mike's original navy-and-red palette was the right instinct — patriotic without being loud. We kept it, paired it with a serif/sans typography pairing that signals long-standing expertise, and extended both into a usable system for the website and beyond.
Brand System
Typography
Header - Cormorant garamond
Energy made clear.
Body - Source Sans 3
We shop the deregulated energy market for you — comparing suppliers, negotiating rates, and explaining every option in plain language.
Voice & Tone
The honest energy expert. Not a faceless utility. Not a pushy salesperson. A real person with real experience who handles the complexity and hands you a clear decision — no pressure, no obligation, no jargon.
The Work
Four pillars, one cohesive launch.
The full scope ran from the visual system through to hosting, with every page rewritten from scratch and an SEO-ready content engine built from nothing.
Website redesign
The GoDaddy template was replaced with a custom WordPress build on Divi 5, hosted on SiteGround for performance and reliability. The brand's navy and red were extended into a full visual system with Cormorant Garamond + Source Sans 3, and every page was rebuilt from scratch with original copywriting that speaks directly to Mike's customers.
Rebuilt from scratch · custom WordPress / Divi 5
Education Hub
A content section built entirely from nothing. Eleven original articles were researched and written — how energy deregulation works, how to read an electricity bill, how to choose the right plan, and more. Gives customers a reason to stay on the site, builds Mike's authority, and creates long-term SEO value.
Original articles · researched, written, published
Google Business Profile
Mike's business had no Google presence — searches returned a competing company in the Rio Grande Valley instead. Prismhaus built and optimized his Google Business Profile from scratch, ensuring the correct business claimed its place in search, and transferred ownership cleanly to Mike at project close.
· New listing · optimized listing · ownership transferred
Technical setup
Contact Form 7 for lead capture, RankMath configured for on-page SEO, a complete staging-to-live migration with no downtime, and SEO metadata written for every page. Hosting moved to SiteGround for speed and stability.
Downtime · clean migration from staging to production
Outcomes
Launched, ranked, and ready for customers.
What a four-week engagement looked like at handoff — a working site, a content engine that keeps earning, and a local listing that's back where it belongs.
From kickoff to launch. Brand refinement, full site rebuild, Education Hub, and GBP reinstatement. We delivered end-to-end in roughly four weeks.
Long-tail SEO articles. An Education Hub built from zero, giving prospects a reason to stay and Google a reason to surface the site for buying-intent queries.
GBP established & optimized. Established his Google presence from scratch, ensuring it was optimized in local search, and ownership returned to Mike at close.
Thank you for everything. It was a great experience. I will let everyone know to use your services. I am very pleased and happy.
Mike Garcia
Owner, Patriot Energy Brokers
Services Delivered
Everything that shipped.
The complete deliverable list for the Patriot Energy Brokers engagement.
Start your project
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